• Reviewing – Using your research objective, I can help review or test by looking at wording, routing, randomisations, balance and flow while ensuring it adheres to the MRS code of conduct

• Programming – From the simple to the complex, I can build your survey online, test it and brand it to ensure the survey maximises the insights you need. I build engaging surveys that are user-friendly and optimised for desktop & mobile, ensuring a seamless experience for your respondents

• Outputs – I can provide a number of outputs including a simple export of results, CSV, Excel, PDF, WordClouds & Crosstabs

• Analysis – I’ll find the insights in relation to your research objectives and can look to provide nets, statistical testing, analytics, Conjoint analysis, TURF and gather themes for your open-ended questions using Text Analytics

• Reporting – Happy to provide you with a Word Summary Report accompanied with charts, a PowerPoint report or dashboard (Looker). All reporting will provide up-front key-takeouts

• Storytelling – Insights are nothing without a good story to leave an impact on your audience. Using Knaflic’s Storytelling with data as a guide, I will look to give you a data story that leaves your audience with a key insight or motivation to take action

How I can help you

Surveys & Reporting

• Reviewing – Using your research objective, I can help review or test by looking at wording, routing, randomisations, balance and flow while ensuring it adheres to the MRS code of conduct

• Programming – From the simple to the complex, I can build your survey online, test it and brand it to ensure the survey maximises the insights you need. I build engaging surveys that are user-friendly and optimised for desktop & mobile, ensuring a seamless experience for your respondents

• Outputs – I can provide a number of outputs incuding a simple export of results, CSV, Excel, PDF, WordClouds & Crosstabs

• Analysis – I’ll find the insights in relation to your research objectives and can look to provide nets, statistical testing, analytics, Conjoint analysis, TURF and gather themes for your open-ended questions using Text Analytics

• Reporting – Happy to provide you with a Word Summary Report accompanied with charts, a PowerPoint report or dashboard (Looker). All reporting will provide up-front key-takeouts

• Storytelling – Insights are nothing without a good story to leave an impact on your audience. Using Knaflic’s Storytelling with data as a guide, I will look to give you a data story that leaves your audience with a key insight or motivation to take action

• Get in touch! I can tailor a survey to get the most value for you. For bigger projects, use the survey bundle tool to have me review, update, programme and report on your survey or write one from scratch! Alternatively contact me at elliot@ferninsight.com or tell me more about your project here

Freelancing

I’m happy to offer research freelancing services including the following:​

​

• Writing (Online & CATI), reviewing, testing and programming surveys (10+years experience)

• Tab Specs

• Sampling

• Qualitative research – Interviews, Focus Groups, Voxpops

• Analytics – GA4 (Google Analytics), Sprout Social, DotDigital & Hotjar

• Data Analysis – CSV, Excel, Crosstabs, Verbatims

• Advanced Data Analytics – Python & R e.g. Regression Analysis, Clustering (LSE Advanced Certificate)

• Data Visualisation – PowerPoint charting, WordClouds, Looker Studio & Tableau dashboards/stories

• Reporting – PowerPoint & Word

• Drop me a message at the bottom of the page or contact me at elliot@ferninsight.com

Desk Research

• Are you short on time? I’m happy to get lost in books, academic papers and the latest industry reports to generate literature reviews for your business needs. Market research literature reviews comprises of information from a number of sources, including printed literature, industry profiles, news articles, podcasts on Spotify and journal articles

• These are written to give a broad overview of what has been written recently, who the key authors are on a subject, the questions that are being asked, and what criticism those works have received

• I identify similarities and contradictions in the literature (and the gaps!) to ensure that you have the information you need in an easily accessible format for review.

• Drop me a message at the bottom of the page or contact me at elliot@ferninsight.com